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Determine consumers’ perceptions and evaluations in relation to competitors’. Identify the market’s ideal points and size.

By EzekielPosted on November 5, 2022Posted in ManagementTagged collegeessays, competitors, essayhelp, market’s ideal, positioning strategy

Six Positioning Steps to Derive a Perceptual Map Determine consumers’ perceptions and evaluations in relation to competitors’. Identify the market’s ideal points and size. Identify competitors’ positions. Determine consumer preferences. Select the position. Monitor the positioning strategy