CASE The director of marketing of your organization asks for your advice regarding sponsorship deals she is contemplating. She has to choose from the following: a 15-year sponsorship paying $100,000 per year, a 15-year sponsorship initially paying $75,000 per year and increasing 5% each year, and a 15-year sponsorship initially paying $45,000 per year but […]
Prepare a business report by critically analyzing an expansion plan to any two Asian countries of your choice.
Assessment InformationThis assignment is an individual assignment.You are working as a Marketing Manager for one of the clothing brands (of your choice) of the UK. Your chosen brand is considering an expansion into the global market, particularly in the Asian market. At the beginning the brand will expand into two countries of Asia. You have […]