EXCEL DATA QUESTION The table shows the number of cars sold in the United States from January to November in 2017 and 2018. The top 22 manufacturers, plus others, are also listed. Sales data often is reported in this way to compare current sales to last year’s sales. Using Excel, compare 2017 sales to the […]
Identify a specific brand of your choice from the local market that has developed a high level of brand equity. What specific aspects of that brand establish its brand equity?
ASSIGNMENT Part-A: Case Study Max Marks-5 Read the Chapter Case Study “P&G Segments its Market along Multiple Dimensions” from Chapter No- 9 “Segmentation, Targeting, and Positioning” Page: – 308 and 309 given in your textbook/E-book – “Marketing” (8th ed.) by Dhruv. Grewal and Michael Levy (2022) and answer the following Questions: In addition to the […]