distribution intensity

Provide examples of how P&G may work with Kroger to jointly plan and implement a retail strategy using the six Ps. Why have so many brick-and-mortar retailers adopted an omnichannel strategy?

Marketing Applications Ch 17 Complete the Marketing Applications questions in Chapter 17 Marketing Applications Does Reebok pursue an intensive, an exclusive, or a se-lective distribution intensity strategy? Would you suggest any changes to this strategy? 2. Imagine that you designed a high end line of clothing and accessories. Which factors should you consider when choosing […]

Scroll to top