NBA Basketball Playoffs 1: How does the event use Commercialisation & Sponsorship to promote its image? 2: Who are the main stakeholders in the event & what is their role? 3: What key ethical issues have been faced by the event in recent years? 4: Evaluate approaches to segmentation, targeting and product positioning in the […]
Critically discuss how your chosen sector could address a challenge drawing on one of these perspectives: Diversity ,Commercialisation / Strategy ,Internationalisation ,Regulation ,Digital & Innovation
You are required to write a report based on one of the industry sectors (publishing, the press, broadcasting or music). Critically discuss how your chosen sector could address a challenge drawing on one of these perspectives: – Diversity (gender, geography, ethnicity, social, education) – Commercialisation / Strategy – Internationalisation – Regulation – Digital & Innovation […]