Red Bull Product Analysis Submit your analysis of the first P (product) for Red Bull’s hypothetical new coffee product line. Use your imagination and explain your assumptions about this product line based on what you have discovered about Red Bull products, other similar products, and the energy drink market. Your product analysis should include the […]
Discuss the importance of having a strong brand identity.
Choose a company like Disney, Nike, Proctor and Gamble, McDonalds, Samuel Adams or any national company and discuss the importance of having a strong brand identity. Be sure to use APA style and refer to the textbook in your response ( Boone & Kurtz , Contemporary Marketing 18th edition)