Bosch-Siemens

Compare and contrast the appliance strategies used by another multinational appliance company such as LG, Samsung, Bosch-Siemens, Electrolux, Whirlpool, etc. and Haier.

Discussion For this week’s discussion, read the case study found in your textbook (Case 17): Haier Group: Internationalization Strategy. Remember, a case study is a puzzle to be solved, so before reading and answering the specific case and study questions, develop your proposed solution by following these five steps: Read the case study to identify […]

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