Ad blockers

What is the “ethical ad blocker” described in the video? Why are algorithmic advertising technologies increasingly important to advertisers?

ASSIGNMENT What is the “ethical ad blocker” described in the video? Why are algorithmic advertising technologies increasingly important to advertisers? Where do you stand on the use of ad blockers?  

Choose one of the following cases, then analyze the cases: Chapter 15 (8 and 9) and Chapter 16 (7) in Dynamic Business Law; Chapter 15 (6 and 7) and Chapter 16 (9) in Dynamic Business Law.

Video case study To AdBlock or Not to AdBlock Watch the video: think and discuss The emergence of ad blockers is starting to have a negative impact on ad revenue for content creators and providers. Ad blockers identify and remove content based on its IP address, acting like a firewall. The most popular ad blocker, […]

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