ASSIGNMENT
Question 1
For every core team, a project leader was assigned to coordinate the work, key an eye on the complete project, secure resources for the team, and serve as a liaison to senior management.
Group of answer choicesTRUE
FALSE
Question 2
In the new Product Development process, once specifications were finalized, they were passed on to the production group, which arranged for the fabrication and assembly of the products.
Group of answer choicesTRUE
FALSE
Question 3
Managing the IntensCare product was Valerie Merz sole assignment for ______ years.
Group of answer choicesONE
THREE
TWO
FOUR
Question 4
Being a small company, MediSys was not profitable and wanted to gain market share in a new space
Group of answer choicesTRUE
FALSE
Question 5
Who said, “I’m in charge of pricing, advertising, and sales promotion activities.”
Group of answer choicesMERZ
O’BRIEN
FOGEL
BAIO
Question 6
Valerie Merz was the marketing manager
Group of answer choicesTRUE
FALSE
Question 7
Beaumont committed to the project with a goal to “Launch an innovative, world-class MediSys product by ________________.”
Group of answer choicesAUGUST 2009
AUGUST 2010
FEBRUARY 2009
SEPTEMBER 2009
Question 8
According to the case study, MediSys Corp was founded in
Group of answer choices2008
2002
1999
1986
Question 9
Parallel development doesn’t allow people to single-mindedly defend the position of their functional area. It forces people to look at the bigger picture.
Group of answer choicesTRUE
FALSE
Question 10
Which role did Karen Baio play in the project?
Group of answer choicesCFO
LAWYER
VP SALES AND MARKETING
VP PRODUCTION
Question 11
Despite the entrepreneurial culture, some of the managers at MediSys had become ________________________ in their functional roles
Group of answer choicesBORED
INTOLERABLE
ENTRENCHED
UPROOTED
Question 12
A project lead should have cross-functional expertise, a track record of high performance, and the respect of his or her colleagues.
Group of answer choicesTRUE
FALSE
Question 13
In the first 12 days of February 2009, there were two issues that were communicated from Mukerjee and O’Brien. What were they:
Group of answer choicesDELIVERY DATES FROM INDIA AND ENGINEERING PROBLEMS
ENGINEERING PROBLEMS AND PEOPLE ARE QUITTING
THE TEAM PLANNED A SURPRISE BIRTHDAY PARTY AND THE INDIA TEAM WAS ON VACATION
THE INDIA TEAM WAS ON VACATION AND DELIVERY DATES WERE A PROBLEM
Question 14
On February 13, 2009, IntensCare was behind on design, ____________________, and production schedule.
Group of answer choicesCLINICAL TESTING
REPORTING
MARKETING PLANS
SALES MATERIAL
Question 15
When Art Beaumont joined the company in January 2008, he reorganized the company in to a matrix organization.
Group of answer choices
TRUE
FALSE
