Discussion
For this assignment, you will analyze the rhetorical situation and use of rhetorical appeals in an ad of your choice
After choosing your cultural artifact, discuss the following aspects of the Rhetorical Situation. Then, paste one example of ethos, pathos, and logos.
Each of these items simply requires a short answer. You do not need to compose complete sentences or paragraphs.
Author: (Who is the author?)
Purpose: (What is the author trying to accomplish? – Why (exigence) did the author feel the need to write?
Audience/Relationship to the Reader: (To whom is the text addressed?)
Context: (What are influencing factors (kairos) surrounding the event of the text? Where/When was the text written?)
Voice: (What is the overall tone of the text?)
Medium: (What type of text is it?)
Example of ethos:
Example of pathos:
Example of logos: