Social, Cultural, and Environmental Theories (Part II)
1. What do “encoding” and “decoding” information refer to in communications theory? Why are these important for communicating about health behavior?
2. In terms of an ecological model, what kinds of things does a community mobilization effort address?
3. What is meant by “organizational culture”? How does it relate, for example, to work related health behavior?
4. Using HIV/AIDS as an example, what issues would a political-economic approach address in terms of potential action?
5. What is cultural about an ethnomedical system?
What do “encoding” and “decoding” information refer to in communications theory?
