The marketing concept webnar
For task one, chose Tesco as one of UK leading supermarkets to be analysed
For task two, compare the way Tesco and Asda use their 7 elements of marketing mix on two different luxury non-food products and suggest recommendations for the new luxury food product line.
For task three,produce a marketing plan and a media plan for Tesco’s new luxury food product line.
Compare the way Tesco and Asda use their 7 elements of marketing mix on two different luxury non-food products and suggest recommendations for the new luxury food product line.