Strategic Management Research Journal
Create a Word doc and title it Strategic Management Research Journal
Write a 350- to 525 Microsoft word response to the following prompts in your journal entry. Remember about the term “journal” still needs to be research writing. APA formatting is required, inclusive of the title page, level headings, 3rd person, and a thesis sentence.
Do not focus on the word journal. Rather, complete each assignment using research writing format. :
Conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Caterpillar, Inc. Each SWOT quadrant must contain 7-10 items, (this is not included in the 525-word count).
Consider viewing the YouTube.com video: SWOT Analysis – What is a SWOT analysis?
Evaluate the weaknesses and threats for any common themes that might be a risk.
Compare Caterpillar’s weaknesses against its opportunities.
Propose problem-solving strategies to address Caterpillar’s weaknesses or threats that could be mitigated by a business opportunity or business decision.
Use at least two scholarly sources. Be sure to use Rothaermel, F. T. (2019). Strategic management: Concepts (4th ed). New York, NY: McGraw-Hill as one of the two scholarly sources.
