HSC 421: Health Behavior
Worksheet 4: Communication Theory
Reminder: Collaborating on projects, papers, or other academic worksheets is not allowed. The default faculty assumption is that work submitted for credit is entirely one’s own.
Instructions: Go online and search for one media campaign (15 – 30 seconds media clip) that is related to the topic of your research paper then respond to the questions below:
1. Provide the URL to the media campaign.
2. Discuss the media campaign by explaining (1) why you chose this media campaign and (2) how it utilizes communication theory. Describe at least one construct that is associated with a health behavior theory that we have learned in this health behavior class.
Describe at least one construct that is associated with a health behavior theory that we have learned in this health behavior class.