Ethical code is only as good as its application by practitioners. There are variations among different organizations’ codes, but they often have a great deal in common. Understanding the ethical practice of public relations and developing clear ways to think about ethics are both essential to success.
For this Assignment, you will review the code of ethics from PRSA and from one other public relations or related organization (for example, the International Association of Business Communicators or the American Marketing Association). Then you will prepare a 2- to 3-page paper that addresses the following points:
Briefly compare and contrast the two codes, highlighting the differences between them.
Describe a situation that might violate one code but not the other.
Consider whether there are provisions of either code that, in your opinion, need to be revised or strengthened and if so, identify the code or codes and explain your rationale and suggestion.
