BCG Exercise: Chap 6
This is a challenging chapter, particularly because of the detailed SWOT matrix, BCG matrix, IE matrix, and others. Be prepared to delve deeper into the process of analyzing strategy by using these analytical tools. The following slides may be helpful to your analysis.
The exercise is located within the following link below, you have to scroll down to see the company data, complete the table data, and complete the BCG diagram. BCG template – BCG Exercise .pptx 4, BCG template BCG template interactive.pptx 4,
This is an individual assignment; Disregard any comment in the PPT about a team assignment.
The template should be everything you need to complete the exercise. You can upload the modified template or cut and paste to a Word Document.
Your task is
1. Develop a BCG Matrix for the company (within the template above).
2. Show the ideal flow of funds with arrows.
3. Comment in a paragraph the findings and significance and suggested strategy.
4. Upload the completed document; include your name in the file name
