Not Your Grandparents’ Distribution Channel mkt
Write the discussion and answer peer’s discussion using a small one paragraph for each.
In your initial post, identify a product or service that both you and your parents or grandparents have purchased, but through different distribution channels.
Name and describe the distribution channel your parents or grandparents used to purchase the product or service.
Then, name and describe the distribution channel that you prefer to purchase that same product or service, and explain why.
In your replies to at least two peers, discuss the demographic and psychographic characteristics that would align with the distribution channels they described.
Given that we all have purchased our food a different way due to the pandemic, stay away from those products for this discussion.
Peer’s discussions:
1-Derrell
I product i remember purchasing was super nintendo this product was very popular in the early 90s my mom was a nintendo fan because she loved games like duck hunt or packman now before super nintendo came out everyone wanted the regular nintendo because it was so popular it kept you out of trouble i always use to run home after school to rush home and play the game i spent hours playing the graphics and quality was excellent at the time cause you could use the disbrution channel of television to make your imagine come true because nintendo was so popular later in the early mid 90s nintendo decided to upgrade their product by transforming the regular 8 gigybites to 16 gigybites making the quality of the product more enhance but once other gaming companies so the popularity and how much the company made sony decided to come out with the play station which is the number one game system in the world make nintendo obselete they tried making a combeback in the early 2000s with the Gamecube but it wasnt as successful because of playstation and xbox which was created by their rival sega but if i had a product i wanted to promote i would use the distrbution channel wholesale because any product i want to promote i would want my buyers to get a large supply of my product so they wont have to keep buying the products in small sizes or regular sizes they can just by a bulk of the product.
2- Joshua
One item that both myself and my parents have bought but using different channels is for a newer auto. My parents growing up over the years would have to drive to a dealership to purchase their auto. All test-driving, negotiation, and signing documents for the purchase would have been done at the dealership. If they wanted to find a particular make and model they would either have to drive to each dealership or give them a call. My last auto I bought was mostly done online. My wife and I have been looking for over a year to purchase a Toyota Sequoia for our family. It’s extremely hard to find one in our area when there are just a handful around. The convenience of shopping around online was freeing. To be able to not only shop all our close dealerships but one’s hours away if we are willing to drive. We were just about to head over to Seattle to purchase one when shopping online I found one locally. I told my wife to get ready to head down to the dealership to purchase the auto. I started on the application right there through their website. Due to me getting a start on this right away we were able to purchase the auto before another person who was currently out on a test drive with it. After searching for so long being able to see, purchase, and start an application all online allowed us to get the auto that was perfect for our family.
