Describe the USP’s (Unique Selling Propositions) of this destination. What are the main markets for Canada?

Destination Marketing Management

Visit Destination Canada’s Consumer website

https://travel.destinationcanada.com

Describe the USP’s (Unique Selling Propositions) of this destination.

What is the ‘Brand’?

What type of tourists visit Canada?

What are the main markets for Canada?

Find 4 images that help visualize the ’brand ‘of Canada

What is the ‘tag line’ for Canada?

Find a recent marketing video for Canada (within last 4 years) – include link.

What is the message that these videos are trying to portray?

 

Describe the USP’s (Unique Selling Propositions) of this destination. What are the main markets for Canada?
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