Logos, ethos pathos invention activity… Drafting activity: outlining the logos of your own argument
As you develop this rhetorical evaluation, focus on how the argument applies rhetorical appeals; you should not, however, include your own feelings or opinions about the topic or the content of the article. Write this analytical argument for a supportive audience that is interested in your perspective and ideas.
For instance, you could imagine your classmates or peers as your willing audience. Because your audience is supportive, and therefore unlikely to need as much convincing as a resistant audience, a clear, direct tone is expected.
Overall, your essay should be 1200-1500 words, or the equivalent of 4-5 typed, double-spaced pages, with standard 1-inch margins and 12-point Times New Roman or Calibri font.
Further, as you organize your argument for this assignment, consider this classic approach to the essay:
provide a brief background about the central issue of the topic of the original argument
identify the primary, intended audience of the argument and any challenges this audience presents to the argument of the ad due to its specific views and/or values
present a focused claim with reasons about how successful (or unsuccessful) the original piece is in persuading the target audience
explain how the rhetorical appeals (logos, ethos, pathos, and Kairos) in the text work (or fail to work) to persuade the target audience
develop your claim and reasons by explaining how structure and content of the argument work in terms of the rhetorical appeals. For example, you may analyze and evaluate the argument’s use of analogy to indicate how the article successfully emphasizes its pathos
Objectives
Meet these objectives:
Chapter 1 Evaluating Arguments Designing Arguments
develop and support an argumentative claim
analyze and evaluate how arguments attempt to appeal to and persuade specific audiences
demonstrate awareness of the rhetorical moves that writers make when creating arguments
properly apply the terminology of argumentation
