Discussion Assignment
Scenario
You are a former Navy officer and fighter pilot who is now the controller of a division of TransGlobal Airlines, which utilizes a fleet of corporate jets for charter at several airports in the southeast part of the United States. Your division’s private charter clients include several Fortune 500 companies in the region. The Chief Financial Officer (CFO) has informed you that the company is considering the acquisition of two smaller aviation firms in the Caribbean specializing in chartered flights for luxury vacations using light aircraft (60 passengers or less). The CFO has tasked you with assessing the organizational benefits of acquiring these aviation firms. The CFO intends to develop a new business plan for the organization if your analysis recommends moving forward with the acquisition.
After an initial assessment, the company has shortlisted two airlines they want to examine further for acquisition. To understand all aspects of the two airlines under consideration, you have visited each proposed site to assess their performance. The assessment includes creating and analyzing a balanced scorecard for each airline with all four components—financial, internal processes, customers/market, and learning and growth—that will impact the acquisition.
In this milestone, you will use the given information to create balanced scorecards for Company A and Company B.
Prompt
Use the Basic Balanced Scorecard Template to create a balanced scorecard for each company.
Specifically, you must address the following criteria:
A. Use the data given in Company A Information and Company A Financials to create a balanced scorecard for Company A. The balanced scorecard should highlight key performance indicators, such as net profit, annual growth, and market share, and include the four components:
a. Financial: Complete the financial section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
b. Internal Processes: Complete the internal processes section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
c. Customers/Market: Complete the customers/market section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
d. Learning and Growth: Complete the customers/market section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
B. Use the data given in Company B Information and Company B Financials to create a balanced scorecard for Company B. The balanced scorecarcii.liwitors, such as net profit, annual growth, and market share, and include the four components:
a. Financial: Complete the financial section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
b. Internal Processes: Complete the internal processes section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
c. Customers/Market: Complete the customers/market section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
d. Learning and Growth: Complete the customers/market section of the balanced scorecard template, identifying two of the most relevant key performance indicators. i. Explain your rationale for the KPIs chosen, with an explanation of the cause-and-effect relationship between the chosen KPIs.
Prompt
In this mentor-focused video check-in, you will look at the project scenario for MBA 620 and have an asynchronous discussion with your instructor regarding any initial concerns about the project scenario and the Milestone One submission due in Module Three. Review the course infographic and course structure and check when the two milestones and the project are due. You are highly encouraged to continue reaching out to your instructor so any concerns and questions are addressed before Milestone One is due.
Discuss your progress and these concerns with your instructor through this video submission.
Review the guidelines and rubric document for Milestone One, including the information packages for the three companies. Then record a short video sharing your expectations from and understanding of the scenario and corresponding requirements.
As you record the video in the Bongo Q&A tool, consider the following criteria:
1. Share your expectations and understanding of the scenario. Identify any initial questions or concerns you have regarding:
The project scenario
The performance parameters or metrics of the companies involved
The deliverables expected in Milestone One
2. In preparation for the upcoming milestone, address the following:
Review the profile information for TransGlobal Airlines. Why do you think TransGlobal is interested in the acquisition? What do they hope to gain from it?
Review the information documents for Company A and Company B. What aspects of their profile do you believe make them attractive acquisition targets for TransGlobal Airlines?
If you have any additional questions or require additional support from your instructor, let your instructor know either in this video or through an alternative format.
