ASSIGNMENT:Social media
This week focused on theories of communication and how they related to the functional building blocks of social media. Kietzmann, et al. (2012) proposed a honeycomb of the building blocks of social media.
Given that their article is several years old at this point, what changes would you suggest to their honeycomb model?
Are there any building blocks you think need to be removed? Added? Modified?
How do concepts like crowdsourcing or user generated content relate to these building blocks?
Explain how do concepts like crowdsourcing or user generated content relate to these building blocks?
