Hyundai: Sustainable Operations Management
SECTION A – ALL QUESTIONS ARE COMPULSORY.
QUESTION 1: WORD LIMIT – MAXIMUM 300 WORDS
What are the key sustainability pressures for the case company? Provide evidence
from the corporate report.
QUESTION 2: WORD LIMIT – MAXIMUM 300 WORDS
Provide a set of recommendations to improve the company’s overall sustainability
performance.
SECTION B – ANSWER THREE (3) QUESTIONS ONLY.
QUESTION 3: WORD LIMIT – MAXIMUM 300 WORDS
What sustainability strategy do you think the case company employs? Justify your
answer.
QUESTION 4: WORD LIMIT – MAXIMUM 300 WORDS
How fit is the company to operate in a circular economy context/paradigm? Justify
your answer.
QUESTION 5: WORD LIMIT – MAXIMUM 300 WORDS
Comment on the initiatives in the areas of sustainable facilities and production. What
are the key indicators used to measure sustainability performance?
QUESTION 6: WORD LIMIT – MAXIMUM 300 WORDS
Analyse one of the company’s products or their product portfolio. Comment on how
the product(s) could be more sustainable
QUESTION 7: WORD LIMIT – MAXIMUM 300 WORDS
Discuss what emerging technologies are key to make the company more
sustainable. You can use Gartner Hype Cycle to identify emerging technologies.
QUESTION 8: WORD LIMIT – MAXIMUM 300 WORDS
Critically analyse the company’s initiatives on the area of sustainable supply chains.
