Environmentally Sustainable Business – Adidas
Your second assignment is a 2000 word business report consisting of:
A critical evaluation of the environmental sustainability strategy and performance of your chosen company. Your evaluation should include at least the following:
A summary of your understanding of the sustainability strategy of your company. An evaluation of the company’s approach to their sustainability strategy using a variety of theoretical frameworks
(Critically evaluates the company’s sustainability strategy using the PWC criteria on Strategy, Purpose, Governance, KPIs and Targets. Enriches the analysis with insightful application of a wide variety of theoretical frameworks (e.g. Blowfield and Laszlo and Zhexembayeva) covered in class as well as, potentially, those identified in wider reading. Complements the analysis with expert application of competitor or sector information. Successfully maps company strategy against the SDGs).
An explanation of your company’s approach to Environmental Management Systems, and what this says about their commitment to their strategy
An evaluation of the company’s environmental performance i.e., the implementation of their strategy over the last 3-5 years, in two or more of the following areas: marketing; operations and supply chain management
The incorporation of relevant concepts, frameworks and theories (including but not restricted to the principles of resource savings (the 5Rs) into the performance evaluation.
An explanation and evaluation of how comprehensive and transparent their sustainability reporting is, using relevant frameworks to support this evaluation
A conclusions section that sums up your evaluation and makes relevant recommendations for future improvements to their strategy and performance
