CASE STUDY: Arrival Ltd. UK electric vehicle maker Arrival eyes faster expansion after $13bn NASDAQ IPO.
Use ONE of the core IB theories (1. location theory or 2. internationalisation theory) as a framework to compare and contrast Arrival’s prospects for internationalisation into USA and UK national markets.
Evaluate the utility of your chosen theory as a strategic tool for this case
Use ONE of the core IB theories as a framework to compare and contrast Arrival’s prospects for internationalisation into USA and UK national markets.
