Case Simulation Reflection Raiser You are required to write a reflection paper (Max. three pages, Times New Roman, size 12, double-spaced, I-inch margins excluding tables and figures).
A reflection paper is not a summary paper; you should explain and evaluate your strategies and reflect tour insights ,opinions, and implications based on the simulation experience.
Specifically, provide your reflection about the marketing decision-making process learned from the simulation, including content (e.g., What were successful/unsuccessful strategies in each marketing mix element?), decision-making process, and skillshools in decision making (e.g., What were the import skills/tools in strategic decision making?).
Support your perspectives with specific examples based on your experience. Additionally, provide your opinions and suggestions about the simulation assignment.
Below is the suggested structure for your reflection paper:
Summary of your strategies and evaluation, Reflection based on the marketing mix (4Ps) in the simulation, Overall reflection, Suggestions for the simulation assignment. Submit your reflection paper.
