MLO1: Critically evaluate a contemporary marketing case identifying the key issues and action points.
MLO2: Apply contemporary marketing knowledge, business protocols and concepts to formulate viable and realistic conclusions.
MLO3: Determine a professional action plan supported by appropriate rationale and validated evidence.
Learning Outcomes addressed via CW1
You are a consultant and your job is to find the best way to add value to your client’s business
Your client is Magentity, a E-commerce development service provider: they are a successful technical website development and digital marketing consultancy specialising in Magento Commerce solutions
Check their website out: https://www.magentity.com/
Remember: You have to video record a 10-min presentation CW 1 – Presentation on
Creating Value for Magentity