Who is Volkswagon targeting in this ad? In your view, how is this commercial helping Volkswagen market globally?

Benefits of Global Marketing

Who is Volkswagon targeting in this ad? In your view, how is this commercial helping Volkswagen market globally? Do you feel Volkswagen has benefited from globalization? Why or why not?

Link to video: https://www.youtube.com/watch?v=R22WNkYKeo8&ab_channel=adsoftheworldvideos

Who is Volkswagon targeting in this ad? In your view, how is this commercial helping Volkswagen market globally?
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