“Price competition is important, but so too are non-price strategies, such as, advertising, investment in R&D, innovation, mergers and takeovers, and reputation building.” Discuss

“Price competition is important, but so too are non-price strategies, such as, advertising, investment in R&D, innovation, mergers and takeovers, and reputation building.” Discuss

commenting on the relative importance of price and non-price strategies.

“Price competition is important, but so too are non-price strategies, such as, advertising, investment in R&D, innovation, mergers and takeovers, and reputation building.” Discuss
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